4 Ways to Provide Amazing Customer Service

Good customer service requires focus on your customers and employees. Times are changing rapidly, but the fundamentals of delivering exemplary customer service have remained the same. The customer is still always right, and customer service is the lifeline of each and every business, regardless of the industry. So what does good customer service look like? … Continue reading 4 Ways to Provide Amazing Customer Service

Brand Loyalty Demystified

How to make your customers love you as much as you love them. Apple, Nike, Polo – these brands have accumulated customers so loyal they’ll actually pay them to advertise their brand. Fan-sumers buy t-shirts with logos on them, follow them all over social media, and even put “free” stickers with that same logo onto … Continue reading Brand Loyalty Demystified

Who Said Cake’s Only for Birthdays?! Shame! Shame!

Company morale matters more than you might think. Somewhere along the road of life, the word “work” began collecting some rather unfortunate baggage. As a kid it basically meant, “not playing,” and as grown-ups it got, well…a little more complicated.  Work can be a passion or a punishment, and finally, science has started paying attention … Continue reading Who Said Cake’s Only for Birthdays?! Shame! Shame!

How to Keep Your Workforce at Their Best

Employee engagement is frighteningly low: here’s what you can do about it. A recent Gallup report revealed only 31.5% of U.S. employees felt engaged with their job. Sounds bad right? It gets worse – a Harvard Business Review study that included interviews with “12 best-practice company leaders” cited employee engagement as one of the three … Continue reading How to Keep Your Workforce at Their Best